Broker news TV

Broker news TV brings you closer to the industry's most influential leaders and thinkers. Click on the videos below to watch the interviews:

Showing 64 - 72 of 87

The Big Story: Why you need to get before the media?

It's not about being a media whore, but helping shape the message for consumers, says a leading broker advocating more mortgage professionals get before a hungry business media.

Video transcript below:

Jemima Codrington, Mortgage Broker News
Jemima Codrington:  Let’s face it.  Canada’s media is hot for anything real estate related right now.  But are brokers getting their fair share of their time?  I’m Jemima Codrington and welcome to the Big Story on Mortgage Broker News.
We caught up with Morcan Mortgage Specialist, Marcus Tzaferis, who has appeared on both local and national newscasts.  So what exactly are the benefits of appearing in front of cameras when you are a broker?
Marcus Tzaferis, Morcan Direct
Marcus Tzaferis:  That’s a good question.  I know personally from doing media that there were two main reasons that I looked at.  The first was obviously to gain some exposure for myself, for my business and increased legitimacy.  It’s great to have some video clips on the website or [view] yourself on Global or CTV, but secondarily and maybe even more importantly it was to get an unbiased opinion on mortgages and what brokers do out into the market.  I find all too often that banks are speaking as to what people should be doing with their mortgages and people, you know consumers need to have an unbiased opinion as to what they should be doing.
Jemima Codrington:  So after brokers have appeared on the news, what exactly can they expect?
Marcus Tzaferis:  I don’t think anyone should expect you know hordes of people beating down their door because they just did a spot on CP24, but I think that you know if it’s done in conjunction with other successful practices of being a broker.  So you know sending out a newsletter, you’ve got a website, you are keeping in touch with your clients, I think that it you know, them seeing you on the news or them seeing on the website that you’ve been on, you know a show or you’ve been quoted in the media, really reinforces that legitimacy and that trust with them.  And you know it may motivate them to refer you to one of their friends or family members, there is definite ancillary benefits, but I don’t think that you can leave the news studio and head back to your office and sit by your phone waiting for it to start ringing.
  • The Big Story: Attracting new agents The Big Story: Attracting new agents (views 16885)

    Brokers have been hiring new agents from time immemorial, but new pressures around commission splits and training are adding to the challenge. At the CMP Mortgage Summit, The Big Story spoke to industry veterans Gord Dahlen, of Dominion Lending Centres, and Ron De Silva, from RMAI Financial Group for their take on the issue.

  • VIDEO: The 2012 Canadian Mortgage Awards VIDEO: The 2012 Canadian Mortgage Awards (views 16704)

    More than 500 of the industry's best were on hand in Toronto to honour their peers at the sixth annual Canadian Mortgage Awards at The Carlu. A Roarin' 20s theme was the backdrop as mortgage industry leaders were recognized for their achievements.

  • The Big Story: At The Mortgage Summit The Big Story: At The Mortgage Summit (views 14471)

    More than 500 of the industry's best attended the two-day Mortgage Summit in Toronto, which was focused on giving brokers the tools, the insights and the knowledge they need in this dynamic market. That was the collective message of more than 40 speakers on two stages. Find out on today’s The Big Story, on TV, your home for industry news, opinion and analysis.

  • Building a better broker-underwriter relationship Building a better broker-underwriter relationship (views 15725)

    Clear communication between brokers and lender underwriters is the key to ensuring a strong mutually beneficial relationship says Equity Financial Trust CEO and Mortgage Summit panelist Nick Kyprianou.

  • B-side opportunity B-side opportunity (views 13956)

    The increasing amount of B business available is one way for brokers to improve their bottom line, says Home Trust executive and Mortgage Summit panelist Agostino Tuzi.

  • Being more competitive Being more competitive (views 13859)

    The mortgage origination market is only going to become more competitive, says Top 50 Broker and Mortgage Summit panelist Calum Ross, and brokers who don't invest in themselves in order to differentiate their business might not be around for long.

  • Getting SYNCED at The Summit Getting SYNCED at The Summit (views 12759)

    One of the benefits for brokers of attending conferences is the opportunity to meet with others in the industry. With this in mind, Chris Davis, events and conference manager for KMI Publishing, talks about SYNCED a new meeting software being used at The Mortgage Summit to help brokers get the most out their time at Canada’s only independent business event for the Canadian mortgage brokering industry.

  • The future of private lending The future of private lending (views 15604)

    According to New Haven Mortgage president and CEO and Mortgage Summit panelist David Vyner, the outlook for private lending may depend on proposed refinancing rules and their potential effect on home prices.

  • Will OSFI changes go too far? Will OSFI changes go too far? (views 16663)

    Many in the mortgage industry, both brokers and lenders, are now awaiting to hear if OSFI will implement some or all of the B-20 guidelines announced earlier this year and whether there will be any changes to these rules that could have a major impact on the lending landscape. Pacific Mortgage CEO and Mortgage Summit panelist Ron Swift says many of the proposals go too far and may do more harm than good to the market.