Invis/Mortgage Intelligence is now confirming the departure of Bob Ord from the CEO position he only just assumed in June.
“Invis Inc. regrets to announce that Bob Ord, CEO, is no longer with the company effective immediately,” reads a statement sent to MortgageBrokerNews.ca Thursday. “Invis wishes Mr. Ord well in future endeavours and thanks him for his past contributions."
At the same time, the company is announcing Cameron Strong, current EVP and CFO, has accepted the position of CEO of Invis/Mortgage Intelligence effective immediately.
The Ord move took industry veterans both in and outside the organization by surprise Thursday as they reflected on contributions spanning almost 40 years.
The departure from Invis-Mortgage Intelligence marks his second from the company he helped to start in 2000.
His return in 2012 was billed as a way of leveraging his experience and helping grow the company’s position in the industry it once commanded.
"Bob Ord was a founder of Mortgage Intelligence; he is also an exceptional leader, and is arguably one of the most influential business builders in the industry," said Strong back in 2012. "Bob is visionary and has helped shape the mortgage brokerage industry here in Canada."
It was in 2011 that Ord left his position at the helm of Mortgage Architects, a firm he also started five earlier.
He later told CMP that there was a difference of philosophy between him and the then-head of Pacific Mortgage Group, MA's parent company.
Details around the Invis/MI departure haven’t yet emerged, although friends in the industry are lauding Ord’s contributions.
Among innovations he’s been credited for is the creation of POINTS and basisPOINTS systems at FirstLine and the development of Filogix.
At Invis/MI, he spearheaded the launch of a partnership with rate site Kanetix meant to help both the company and its mortgage professionals better tap the online market.