Invis and Mortgage Intelligence
announced that Kelly Neuber will be joining their senior management team as vice-president of marketing.
“We’re thrilled to have Kelly Neuber join us to lead our strategic brand and marketing initiatives,” said Cameron Strong, CFO and Chairman of the Board of Invis and Mortgage Intelligence
. “Kelly has a spectacular track record of success in this industry. Her reputation for leadership and innovation is outstanding: among her colleagues, competitors, and mortgage brokers across Canada. If you look at the record-setting successes of these companies during her tenure, you’ll share our view that Kelly Neuber is a very consistent and successful ‘brand builder’ in this business.”
Neuber, in fact, established the first marketing team for Mortgage Intelligence in 2002, and introduced the GMAC Residential Funding brand into the Canadian marketplace. Four years later, she was recruited to create and successfully launch the Mortgage Architects brand. In a senior management role with Mortgage Architects from 2006 to 2011, Neuber managed the development of all branding, marketing and channel communications for the firm.
Prior to joining the mortgage industry, Neuber held numerous marketing and management positions in the financial planning sector. She has, in total, over 25 years of experience in the financial services industry.
Neuber will be taking responsibility for a new marketing direction for Invis and Mortgage Intelligence, which is making a major commitment to expanding their presence in the Canadian market.
“I am delighted to be a part of the new vision here at Invis and Mortgage Intelligence,” said Neuber. “There have been exciting changes here in the last few years; this is a very different company. It is now broker-owned, with excellent leadership and vision, and the company is committed to a new emphasis on brand and marketing. I’m confident that we’ll be setting a new standard for excellence in this industry. It’s exciting to be a part of that. I’m really looking forward to connecting with the broker network across the country.”