Financial security top of mind for women homebuyers
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16/03/2010 9:00:00 AM
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Cost, neighbourhood, security and proximity are the most important factors impacting Canadian women's home buying decisions, according to the third annual TD Canada Trust Women and Home Ownership Poll.
The poll, which sampled 1,000 independent, female homebuyers, also reported that almost half of the respondents cited financial security as the best thing about homeownership.
"Even though the comforts of home have become increasingly important to women, the financial reasons for home ownership have also increased in importance," says Chris Wisniewski, TD group product manager.
Thirty-five per cent of the sample said having a backyard is the best part of owning a home and another third said it was having a quiet and private space for themselves. Of the independent homebuyers surveyed, 37 per cent were between the ages of 18 and 29, 30 per cent between 30 and 39, and 33 per cent were over 40.
Over a third of the sample said they did not seek advice when purchasing their home. Only 22 per cent reported getting advice from a real estate agent.