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Mortgage Broker News | 12 May 2015, 09:19 AM Agree 0
Meridian Credit Union’s record-low mortgage promotion drew a lot of interest from potential clients, according to the company’s president, and not just for that specific product.
  • John Van Driel | 12 May 2015, 11:05 AM Agree 0
    Interesting to see Bill Whyte from Meridian admitting this was a great bait and switch!!
  • Mel | 12 May 2015, 12:20 PM Agree 0
    That's exactly what i was going to say, John.
  • Ron Butler | 12 May 2015, 12:43 PM Agree 0
    It's not bait and switch when the client is told they can have a product but that they may prefer another or as is the case in our business the client does not qualify because the ratio calculations are done at 4.64% . Bait and Switch is when you tell every client the product is sold out or please think twice because this is a terrible product for these 3 reasons.

    In Meridian's case if you qualified for the product you could have it. 1.49% was just good marketing.
  • John Greenlee | 13 May 2015, 09:52 AM Agree 0
    Ron is 100% correct on his above statement. That product was far from a bait and switch.
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